$10 Movie Tickets and no mercy

Summer is here and so are $10 movies. When I went to buy a student ticket tonight I was shocked to find out that Thursday nights after 7pm is the only time that students get any sort of discount on tickets. In addition to this, you can never buy student tickets online because they are unable to check your ID.


What's with this? Aren't movie tickets expensive enough? While seeing the Dark Knight tonight (which by the way is my favorite movie this year so far) I didn't see any slack in movie ticket sales. But during the year and especially as our country's economy continues to decline, I think that movie theaters are going to have to rethink their greedy movie ticket policies.